Which of the following best describes the concept of retail design?

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The concept of retail design is fundamentally centered around creating spaces that encourage sales. This involves a strategically planned environment that enhances the shopping experience, attracting customers and influencing their behavior.

In retail design, various elements such as layout, lighting, color, and material choices are carefully considered to create an inviting atmosphere that not only showcases products effectively but also guides consumers through the space in a way that leads to increased purchases. The goal is to stimulate interest, foster emotional connections with products, and ultimately drive sales.

The other choices, while relevant to different aspects of design, do not encapsulate the primary objective of retail design. Designing for warehouse functionality, maximizing employee workspaces, and focusing on outdoor landscapes each serve unique purposes within their contexts but do not directly relate to the specific aim of enhancing the retail shopping experience to boost sales.

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